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- Where do you work?
- Springboard Brand & Creative Strategy
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- President
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- http://www.springboardbrand.com
Rob Rosenberg's Blog
Hospitals can quantify their fan base with social networking sites
In 1993, Ken Blanchard and Sheldon Bowles wrote another book in their series of short reads covering the "One Minute Manager" to organizing for greater corporate efficiency. One of their best selling titles, "Raving Fans, Revolution in Customer Service" caught the interest of many of us in the service sector.
In the classic marketing behavior model, our job as brand-builders is to move customers from awareness of our product/service to loyal users. Along the way, we create preference, likeline… Continue
In the classic marketing behavior model, our job as brand-builders is to move customers from awareness of our product/service to loyal users. Along the way, we create preference, likeline… Continue
Posted on February 12, 2009 at 3:21pm —
www.hospitalbranding.blogspot.com
Great to read your comments!
Posted on February 12, 2009 at 3:00pm —
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